After yesterday’s business planning adventure, I was feeling rather smug and organised until I realised that it was all very well having a delivery plan from a whole new range of products and services, but what if no-one wanted these new products and services?
This realisation (ie. that just because I think that my products and services are brilliant doesn’t mean that my customers do!) nudged me into today’s adventure : to create an on-line survey for my business.
I think this probably counts as the most sensible adventure of the year. It took a while to get the hang of SurveyMonkey, but it’s free and very professional looking. I’ve devised 10 questions (mostly multiple choice) to get some honest feedback about what I’m offering in 2015. I’m going to send this survey out in a newsletter to my mailing list on Friday.
I think this information is going to be vital!
I am just going outside and may be some time.